Why the Great ILS Debate?
Exhibit A: A graph from www.Quantcast.com showing a comparison of “the top” multifamily Internet Listing Sites.
Fact: A steady decline in traffic for the ILS’s since August 09. About a 50% reduction.
CW’s Opinion: It’s not just print that has been dying over the last few months.
Exhibit B: Another graph that compares three ILS’s monthly traffic with Craigslist.
Fact: Craigslist is KILLING IT. The traffic nearly doubles each year.
CW’s Opinion: The ILS’s loss in traffic is because people are hanging with Craig.
